The Blue Room Blog

Today, Google confirmed that they have released a new update to their Penguin algorithm, which the SEO community is “unofficially” labeling as the next major release, Penguin 3.0. This release was viewed Friday 10/17 and was finished today.

5 Trends for Law Firm Websites

Oct 17, 2014 | Darrin Samaha
A few years ago, if you went to most law firm websites, what you would find was mostly a static website that simply served as a firm brochure.
When managing an online social community, creating user engagement is always one of the top priorities. For companies that focus on data-driven decision making, having access to a strong analytics engine for your community data is essential. However, where many off-the-shelf community platforms fall short is in the ability to track and report on data within the community.

The Importance of Great Landing Pages

Jun 24, 2014 | Jessica Pham
Landing Pages defined simply, are conversion tools. For our website,the primary goal is to turn an anonymous visitor into a named lead. This gives us permission to directly market to them, and hopefully turn them into a customer.
Social media is embedded in college campuses, everywhere from the dining halls to the classroom. Many higher education institutions aren’t aware of the advantages of social media and using its full potential
The purpose of a call to action is simple, guiding users to do things that achieve business goals. This is the end result you should be striving for when you create any CTA. When it comes to the web, you want your visitor to take action, maybe sign up for a newsletter or download an ebook. How to you achieve this?



With more and more people relying on mobile devices to look websites up on the go, it’s important to make sure that your website caters to this ever-growing demographic.